“When you touch this material, you know it’s a premium canvas,” says Margaret Morey-Reuner, Director of Strategic Partnerships at Timberland. “The boots and bags are soft, yet durable. They sit proudly and beautifully.”
In a world where the bottom line and a better world seem in competition, Timberland and Thread are grounded in a different idea: That doing good business and doing good in the world are not mutually exclusive.
“When you put materials like ours into products like Timberland's, it's a perfect example,” says Thread founder, Ian Rosenberger. “It doesn't require delusion. It’s not green-washing. By simply buying a boot or a bag, you're contributing to somebody else's life getting better.”